27 Nov Mobile Gaming Roundup – 11/27/2015
Google to China in 2016 | Which games most ad-funded | Apple 94% of smartphone profits
Industry News for the Week Ending November 27, 2015. Welcome to E-Link’s weekly roundup of mobile gaming news. We curate what’s relevant to those in the mobile gaming industry.
- The “chicken and egg” problem with mobile user acquisition – Mobile Dev Memo – When to hire a Marketing/UA manager? (An alternative would be to get project-based support with the likes of E-Link of course.)
- A small group of apps dominates discovery and installs – As is always, success can be found on all levels though.
- Google Play Store Reportedly Coming to China in 2016 | Digital Trends – All servers in China. Store, Player data, etc. + filtered content.
- F2P in-game advertising study – Which games get the most ad-funded revenue, types of ads used, and more (Delta-DNA)
- Google aims to be ‘cloud company’ by 2020, predicts more revenue from cloud platform than ads
- Walmart is selling a $10 smartphone
- AAPL now taking 94% of entire smartphone industry profits, up from 92% last quarter – Canaccord – i.e. Most smartphone companies aren’t profiting much, if at all.
- Opinion: Steam Machines Aren’t Helping PC Gaming Evolve – IGN
- Obama adorably matchmakes Filipino startup with Jack Ma – Chinese Alibaba founder with Obama. Jack also met Bond (Craig) to launch a sales campaign.
- Google’s Star Wars makeover gives you apps fit for a Jedi (or a Sith) | The Verge
Top Games on November 27, 2015 (iPhone, US)
image source: bidness etc